Rolling Stone Transport

About The Company

Rolling Stone Transport is a logistics and freight company based in the Midwest, specializing in long-haul trucking and specialized cargo delivery. Known for its reliability and bold brand personality, the company operates a growing fleet of trucks across multiple states.

Project Highlights

Industry Transportation
Products Metal Sign
Installation Location Indoor

Challenges

Create a bold sign that matches the rugged, high-impact identity of a trucking brand
Ensure nighttime visibility for use in truck depots and outdoor service areas
Integrate a detailed truck icon into the sign without compromising lighting clarity
Use colors that reflect both brand strength and modern professionalism

Solutions

Produced a custom LED acrylic sign using thick-cut materials to support the truck-outline silhouette
Used deep blue edge lighting with layered backlight to boost contrast and visibility from a distance
Opted for a clean, bold font to ensure the company name remains readable under low-light conditions
Delivered a fully pre-wired system for easy installation at the main dispatch center

Results

The signage became a visual anchor at the company's loading dock, strengthening their brand presence
Drivers and clients alike praised the look — several new partners cited it as a sign of professionalism
Reinforced the company's reputation as a forward-thinking, reliable carrier
The bold design was later adopted across their uniforms and trailer decals for visual consistency
Helped create a photo-friendly touchpoint for recruiting and driver pride