Marty's

About The Project

AFCULTURES delivered a custom 3D outdoor sign for Marty's, designed to enhance their brand presence and attract attention. The bold, dimensional signage ensures Marty's stands out, improving visibility and reinforcing their identity to customers and passersby.

About The Company

Marty's is an apparel and accessories retail company headquartered at 6554 Winchester Rd, Memphis, Tennessee, serving customers with a wide range of fashion products.

Project Highlights

Industry Personal Services
Products 3D Sign
Dimensions 67 inches
Installation Location Outdoor
Service Offerings Signage solutions, Signage mockups

Challenges

Marty’s, operating in the competitive personal services industry, needed a signage solution that would capture attention and distinguish their brand in a crowded outdoor environment.
The business sought to increase visibility and reinforce brand identity with a bold, high-impact sign that would be easily noticed by both customers and passersby.
A key challenge was ensuring the signage would remain vibrant and durable despite exposure to outdoor elements and high foot traffic.

Solutions

AFCULTURES delivered a custom 3D outdoor sign for Marty’s, measuring 67 inches and designed specifically to amplify their brand presence.
The sign utilized a robust material surface with UV print technology to ensure longevity and color vibrancy, featuring a full illuminated halo effect with White 6500K and Yellow lighting for maximum visibility at all hours.
The design prioritized clean lines and high contrast, with no add-ons, focusing on dimensionality and lighting to create a striking, professional look that aligns with Marty's brand goals.

Results

The installed sign has significantly increased brand visibility, ensuring Marty’s stands out in its location and draws the attention of new and returning customers.
The combination of 3D depth and halo illumination has reinforced Marty’s professional image, making a lasting impression and elevating customer confidence.
The durable, weather-resistant materials ensure ongoing performance and minimal maintenance, providing a reliable branding asset for years to come.