Branded Custom Signs for Optimo Espresso | AFCultures Sign Solutions

About The Project

AFCULTURES completed a custom outdoor metal sign project for Optimo Espresso, designed to elevate the café’s brand visibility. The durable, powder-coated sign enhances curb appeal and ensures the Optimo Espresso brand stands out, attracting new customers and reinforcing a professional image.

About The Company

Optimo Espresso is a business specializing in espresso solutions, operating from its main location in Chicago, Illinois.

Project Highlights

Industry Restaurants & Bars
Products Metal Sign
Dimensions 24 inches
Installation Location Outdoor
Service Offerings Signage solutions, Signage mockups

Challenges

Optimo Espresso needed a durable and striking outdoor sign to enhance its visibility in a competitive restaurant and café environment.
As a local café, the business sought signage that would withstand outdoor conditions while reflecting a professional and inviting brand image.
The main challenge was to create a sign that attracted new customers and clearly communicated the café's identity, even from a distance.

Solutions

AFCULTURES provided a custom, 24-inch outdoor metal sign crafted from high-quality steel with a sleek black powder-coated finish for maximum durability and visual appeal.
The sign featured a precise backlit design using white 3500K LED lighting, ensuring excellent nighttime visibility and a modern aesthetic without any additional embellishments.
This combination of materials and lighting was chosen to reinforce Optimo Espresso’s brand presence while remaining low maintenance and weather-resistant.

Results

The completed signage immediately elevated Optimo Espresso’s curb appeal and made the café more noticeable to both foot and vehicle traffic.
The backlit, powder-coated metal sign projected a polished, professional image that resonated with new and returning customers alike.
With improved visibility and a distinctive brand presence, Optimo Espresso experienced greater customer engagement and strengthened its reputation in the community.